UI/UX Design • Art Direction
Nike’s online CSR report is an immersive digital experience highlighting their efforts in sustainability. This experience incorporates infographics and data visualization that showcases how Nike is reducing their environmental impact.
The mobile version consisted of a sustainable innovation gallery, data visualizations of their impact areas, and the full CSR report in the palm of your hands.
Knowing the environmental impact of your business is half the battle. Making your business sustainable is the other half.
Challenges are Good
The biggest challenge overall was creating a dynamic design system to organize all content within their impact areas and product lifecycle.
Solutions are Better
An intuitive user interface, along with an icon system and a color code helped to make this heavy experience a delightful one.